All work
Web Design 2025 · 1 week

Pembina Trails Dental Clinic

A modern, patient-friendly redesign built to attract and convert new patients online.

Pembina Trails Dental Clinic — case study by GYNIST

Client

Pembina Trails Dental Clinic

Industry

Dental / Healthcare

Timeline

1 week

Services

Web Design, Content Strategy, SEO

The brief

A dated site that didn't reflect the quality of care

Pembina Trails Dental Clinic's previous website felt outdated and didn't clearly showcase their services, making it hard for prospective patients in Pembina to find the information they needed or book an appointment. The content also wasn't optimized for search, limiting the clinic's visibility to local patients online.

We redesigned the site with a clean, welcoming look that reflects the clinic's patient-first approach, and rewrote the content to speak directly to local patients with clearer calls to action for booking appointments. On-page AEO and SEO fundamentals were also optimized to improve visibility in local search results.

The results

A modern site built to bring in more patients.

+25%

Conversion rate

-40%

Page load time

+30%

Organic traffic

Our new website really represents who we are as a clinic. Patients tell us it's so much easier to find what they need and book their visit.

Owner, Pembina Trails Dental Clinic

Next project

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